sunnuntai 25. lokakuuta 2015

Inspired

It's Sunday again - damn these weeks go by so fast! This week we had lectures on Monday and Thursday, just like every week.



On Monday there were two guest speakers in our class, first was Terhi Aho from Tulos and second Joanna Puro from Mynnin & Markkinoinnin ammattilaiset. Terhi told us about different kinds of ways of marketing and creating content to the internet. We talked about search tools like Google and also social media and mobile searching. Terhi pointed out that Google is still the most used in desktop searches but mobile searching is growing all the time. And as I think about it, yes, I always google stuff on my phone if I wanna know something or figure things out.
Our other guest speaker Joanna was a former student of our school Laurea. There were 3 key points in her lecture, since she wanted to tell us something that she would've wanted to know as a student. Here's what she pointed out:

1. Network - talk to people, say hello and make contacts.
2. Digitalization - well, yes. Just yes. This is the future.
3. This is only a start



On Thursday our dear teacher Ilkka gave a phenomenal presentation, which was actually streaming live to 70 watchers all around the world through the Periscope app. Ilkka talked about digital strategy and we also discussed some things together, like what is the most important thing in business and who are the people that inspire us. I made a lot of notes and found the lecture very inspiring and useful considering my dreams about starting my own business one day.

One point that Ilkka himself also named as one of the most important was "The moment of truth" in business. He said that it is the moment, when a customer makes the decision about his/her purchase. What is the customer thinking at that moment and how can you use the information about the decision making in developing your business. I found that very important and will definitely think about "the moment of truth" when I develop my own business idea/ideas.

It was so touching to see how excited and also happy Ilkka was about the lecture he held. It clearly meant a lot to him and as he said, it was a dream come true for him, since he had always wanted to hold a presentation/lecture that would be streamed online.

Ilkka's lecture kept me so busy listening that I didn't even take pictures of him, which is too bad... But atleast you have proof that I really listened haha:'D


I also took a look at some of my class mates blogs and read them through. Here are some, that I found very interesting and pleasant to read.


Hannah updates very often and writes long, thoughtful posts. I like that she uses a lot of pictures and that you can see her personality through the texts, that she writes. She is also in the same team as I am in the project that we are working on at the moment.


Otto uses a lot of pictures and writes widely about our school weeks and lectures. I like the layout of his blog - it's very simple and visually pleasing.


Kata is one of my best friends and this was actually the first time I went to read her blog. She - as like myself - writes a blog of her own in addition to this "school blog", so she has skills in blogging, which you can clearly see from her posts. Her posts are distinct, deliberate and pleasant to read.


Ohh, Essi's blog is so cute! The pink banner and the background pattern makes the blog stand out from the crowd. She also blogs often (as we are supposed to, hehe) and uses nice pictures to support her writing.




Nelli's blog is pleasant to read and browse through. You can even see pictures of her dog there, haha. She writes quite long posts and updates often. Thumbs up!


-Laura

torstai 22. lokakuuta 2015

A little update about the past weeks

It's been a while. And a little too long of a while to be honest... But, I'm here now!
Instead of writing down every single detail about our lessons at school, I'd rather just update in general - related to our studies, of course.

Last week we actually had a lecture break, which meant that our team didn't meet or do school tasks at all. It was nice to have a little break once in a while - at least for me it boosts motivation and gives some time to rest between going to school, working and becoming a personal trainer at the same time.

Anyways, lately, we've had a lot of companies presenting themselves to us in class. We've had guest speakers talking about their companies/the companies they work for and their own journey in business life. The lectures have been very interesting and inspiring - at least some of them have really made me think and have really inspired me.

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3 weeks ago (can't believe it has really been that long since I've updated, I'm truly so very sorry about that!!!) we had a week full of guest speakers. On Monday there were atleast four different people from different companies presenting themselves and their companies to us and on Thursday we had a couple guest speakers more. Actually one of the guest speakers was very unforgettable and sticked to my mind specifically - his name is Jyri Rasinmäki (pictured above) and he works for Vapamedia, a company that focuses on digital communication, social media and content marketing. Jyri talked to us about problem solving and about how it would be important to remember to "think outside the box". Actually, a couple of his propositions sticked to my mind specifically that I would also like to share here:

1) "When you are trying to solve a problem or creating a whole new solution for it, don't automatically go through the door that says "the solution" - instead, go through the door that is blank. By doing that, the process will probably not be as easy as it would if you went through "the solution door", but it will most likely develop something better and something more creative.

2) "You just need to find your own way to think. And keep on thinking."

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Also, here are some pictures of some of the other lectures we had, that were held by various people from companies like Urakkamaailma, Seniori365, Taivas + Helvetti.

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After that week - a week before the lecture break - was the "Network to get work" event at Laurea Leppävaara campus on Thursday (October 8th). There were a lot of different companies presenting themselves and promoting available jobs, trainee positions etc. In addition to that, the students had an opportunity to take part in various lectures that were related to our studies - there were lectures about entrepreneurship, business, marketing... Almost anything you could think of. Inspirational stories and useful strategies related to our studies.

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That same week our class did have a lecture on Monday, but I didn't make it to school that day. Although, my friends told me that one of our mentor students - Faysal - had given an interesting lecture that day, in which he showed pictures that he had taken and talked about photographing. I wish I could've been there.

Anyways, that's what up right now. I will update about this week soon enough - there's not gonna be another 3 week break here in the future. Again, sorry about that.

Until the next time,
Laura